Industrial Marketing Blog
Welcome to the Pump Marketing Solutions Blog
Articles in this blog focus on helping Industrial B2B companies improve their websites. Our mission is to make your website findable by prospects and usable by all visitors. We welcome any and all comments.
Unleashing the Power of Blogging for Industrial Businesses
In the fast-paced world of industrial marketing, finding effective ways to connect with customers is paramount. One powerful strategy that often faces resistance yet proves to be a game-changer is blogging. This article delves into what a blog is and its benefits for...
Leveling the Internet Playing Field
Duped by all the media hype saying that the internet levels your playing field? Learn how to make the hype reality.
AODD Pump Selection
What can AODD pump manufacturers do to help end users find the best pump for a challenging application? The answer is simple; optimize product pages with the features, benefits, and specifications that end users need – let’s explore this further. Direct Industry lists...
What the Search Engine Said to the Website
Ever wonder what the search engine said to the website? Wonder no more and learn what you can do to make the search engine find your site. Website: Are you looking at me? Search engine: Please give me your full attention. It's in the best interest of your customers...
Energy Efficiency in Industrial Processes
Pump Marketing Solutions LLC (PMSLLC) is excited to announce a new strategic partnership with Energy Efficiency in Industrial Processes (EEIP). EEIP is a European organization whose sole purpose is to provide a platform for small to mid-sized companies and energy...
Web Project Roles
Web Project Roles What you need to know before starting Website design, web development, and web marketing require every detail to be as perfect as the design of a machine or electronic device. Success depends on many roles and skills, yet most small firms depend...
SEO or PPC
SEO vs. PPC What’s the difference and where should industrial firms spend marketing dollars? We see a lot of our industrial clients struggling with the question, "where do I spend my marketing dollars, on search engine optimization (SEO) or search engine advertising...
Web Development Services
Web Development Services Enhanced Offering We are celebrating our 2-year anniversary by adding web development services to our growing portfolio of digital marketing services. This new offering saves our industrial clients time and money when designing or redesigning...
Distributor Guide to Website Success
What is website success? Website success means your site achieved its goals. For the purpose of this article, we’d like to focus on success that is measured by qualified lead generation – a goal 99% of our clients use – sounds simple right? Well it can be, but 3...
Sales and Marketing Partnership
How to have an effective and successful sales & marketing partnership Someone once told us that, "typically in the pump industry, the focus is always on sales." Wouldn't it be perfect if sales and marketing worked together to form sales strategies and go-to-market...