Customer’s Objectives

Take over the development of their site and launch within one month. The current developer had claimed to know the industry and would save our client time by being able to develop content with much input from our client – this did not happen. The client, like most of our clients, wanted a site built on a platform that they could easily add content and perform monthly maintenance.

Process

We reviewed the state of the current site, met briefly with the client to determine website functionality, target audience, and overall messaging. As with all web development projects, we conducted a comprehensive keyword study and competitive analysis to drive messaging and optimization.

We converted the half-built WordPress site to the Divi Theme by Elegant Themes. Divi offers our customer’s an easy to learn platform that is continually upgraded and improved and will grow with the business.